I'm a senior design and product executive with 15+ years of experience building private label, licensed, and branded portfolios for both mass and specialty retail.

Maggie Copeland Clutch Design Mixed Materials

Throughout my career I've led end-to-end product development across global manufacturing networks in the USA, China, Taiwan, India, Morocco, Rwanda, Ghana, and Mexico — leveraging each region's strengths to create products that are well-crafted, commercially viable, and true to the brand. I've collaborated with and built programs for Anthropologie, Bloomingdale's, Walmart, Macy's, Free People, ASOS, LOEWE, Pantone, and many others.

My work spans handbags, jewelry, accessories, home décor, fragrance, and gifting — with a consistent focus on brand integrity, margin performance, and speed-to-market execution.

I build from brand DNA outward — developing assortments that connect creative direction to customer need and commercial reality. I've led and mentored design teams, managed P&L and annual budgets, and traveled extensively for sourcing, trade shows, and trend research across Asia, Europe, Latin America, and Africa.